Private Family Office Advisory

Institutional
expertise.
Personally
delivered.

We serve a deliberately small number of distinguished families — acting as their trusted Chief Investment Officer, family office director, and financial conscience.

Begin a Conversation Our Approach
25+ Years in Hedge Funds
8 Maximum Client Families
$0 Products Sold. Ever.
The Challenge

A gap no one
is filling.

Too wealthy for a standard advisor

Traditional wealth managers lack the sophistication, objectivity, and breadth required for families with complex financial lives — multiple entities, alternatives, estate structures, and competing advisors.

Too small for a single-family office

A dedicated SFO requires $200M+ and a full internal team. The economics are prohibitive for families in the $25M–$150M range, leaving them in a perpetual advisory no-man's land.

No one coordinates the full picture

Your wealth manager, CPA, estate attorney, and insurance advisor each see one piece. No single trusted voice ensures they're aligned — and the gaps between them are where value is lost.

Our Solution

Your personal
Chief Investment
Officer.

Waypoint functions as your outsourced family office — an unconflicted, deeply experienced principal who sits at the top of your financial team, coordinates every dimension of your financial life, and brings the discipline of an institutional investor to decisions that matter most.

Unconflicted

Flat retainer only. No products, no AUM fees, no incentives to recommend anything other than what's right for you.

Institutional

25+ years of hedge fund and family office experience. You get a principal, not a generalist — someone who has navigated exactly this complexity before.

Coordinated

One trusted voice aligning your full advisor team — ensuring every specialist is working toward the same goals with shared information.

Exclusive

We serve a maximum of 8 families. You are never an account number. The principal is always available, always engaged, always present.

What We Do

Family office services,
delivered personally.

Investment policy design & oversight
Tax strategy coordination with CPA
Manager selection & due diligence
Estate & wealth transfer planning
Portfolio construction & risk review
Philanthropic structuring (DAF, foundation)
Alternative investment vetting
Advisor accountability & alignment
Consolidated balance sheet & reporting
Family governance & next-gen education
Liquidity planning & cash flow oversight
Insurance & risk coverage review
Who We Serve

A deliberately
small, carefully
chosen group.

We do not serve everyone. We serve a handful of families whose complexity, values, and expectations align with what we do best. Every engagement is personal, and every relationship is long-term.

01

Post-Liquidity Founders

Business owners who have recently completed a sale and need to build a complete family financial architecture from scratch — investment structure, estate plan, advisor team, and governance framework.

02

Investment Professionals

Hedge fund partners, private equity professionals, and senior executives who want institutional rigor applied to their personal wealth — and who expect to be treated as the sophisticated counterparts they are.

03

Multigenerational Families

Established families navigating the complexity of wealth transfer, next-generation financial education, philanthropic intent, and governance — who need a trusted, experienced voice at the center.

Families with $25M–$150M in total wealth  ·  South Florida and nationally  ·  By introduction or referral only
The Waypoint Difference

What sets a truly boutique
practice apart.

Waypoint Wirehouse Advisor Multi-Family Office
Conflicts of interest None — flat retainer only Product incentives & AUM fees AUM fees, proprietary products
Family office expertise Built & ran one personally Limited to none Institutional team, not personal
Principal access Direct — always Associate-filtered Relationship manager layer
Number of clients Maximum 8 families 200+ accounts 50–200+ families
Minimum wealth $25M $1M–$5M $50M–$100M
Independence Fully independent Firm-employed Firm-employed
Our Background

Institutional
expertise.
Personal
dedication.

Waypoint was founded after more than 25 years in institutional finance — including a career in hedge funds and, most recently, building and managing a single-family office from inception. The insight was simple: the families who most need genuine family office expertise are precisely those who cannot access it. Waypoint was created to close that gap.

We are fully independent, carry no product relationships, and accept no commissions of any kind. Our only incentive is your outcome.

25+
Years in institutional
finance & hedge funds
1
Family office built
& run from scratch
8
Maximum client
families. Always.
$0
Products sold.
Commissions received.
How We Work

A clear process.
A consistent presence.

01
Discovery

Deep assessment of your full financial picture — assets, advisors, estate structure, tax situation, goals, and family dynamics. No assumptions.

02
Architecture

We design your Investment Policy Statement, advisor framework, reporting structure, and financial governance. You leave knowing exactly where you stand.

03
Coordination

We engage and align your full advisor team — creating accountability, closing gaps, and ensuring every specialist is working in concert.

04
Ongoing Advisory

Quarterly reviews, annual deep dives, and direct principal access for every major decision. The relationship deepens over time, not diminishes.

Our Team
J. Jose Pedreira
J. Jose Pedreira
Founder & Principal
35+ Years in Global Financial Markets
25 Years Portfolio Management
30 Years Trading & Risk Management
Family Office Architect & Principal
Boca Raton, Florida

A career built at the intersection of institutional discipline and family stewardship — from the trading floors of Merrill Lynch to the principal seat of a private family office. Now applied exclusively to a select group of families.

Mr. Pedreira brings over 35 years of experience in global financial markets, including 25 years as a portfolio manager and 30 years directly involved in trading and risk management. He was the architect of the EC Family Office structure, responsible for providing investment guidance and sourcing investment products across asset classes and geographies.

Prior to founding Waypoint Wealth Advisors, Mr. Pedreira was a partner and co-founder of Waypoint Asset Management, Forum Asset Management and Forum Capital Management — investment management firms specializing in global emerging markets. He built and managed portfolios across the full emerging markets universe, developing deep expertise in markets that demand rigorous risk discipline and unconventional thinking.

Previously, he was a partner at Columbus Group, where he served as portfolio manager to the Columbus Venezuela Fund and the Columbus Emerging Opportunities Fund — mandates requiring both technical precision and sound qualitative judgment in complex, volatile environments.

Mr. Pedreira spent eight years at Merrill Lynch as a Managing Director and Head of Emerging Markets Trading in New York — one of the most demanding institutional roles in fixed income and currency markets. He began his professional career at Citibank, where he held positions across multiple areas of the bank in various locations worldwide, building a truly global foundation.

Waypoint Wealth Advisors
Founder & Principal
Private family office advisory serving a select number of distinguished families with $25M–$150M in total wealth. Unconflicted, flat-retainer model.
EC Family Office
Architect & Investment Principal
Designed and managed the full family office structure. Responsible for investment strategy, manager selection, and product oversight across the family's global portfolio.
Waypoint Asset Management, Forum Asset Management & Forum Capital Management
Partner & Co-Founder
Co-founded and led investment management firms specializing in global emerging markets.
Columbus Group
Partner & Portfolio Manager
Portfolio manager to the Columbus Venezuela Fund and Columbus Emerging Opportunities Fund.
Merrill Lynch
Managing Director — Head of Emerging Markets Trading, New York
Eight years leading emerging markets trading operations at one of the world's largest financial institutions.
Citibank
Various Roles — Global Locations
Began professional career at Citibank, working across multiple divisions and international locations worldwide.
A Transparent Engagement

Simple, flat fees.
No products.
No surprises.

We charge flat retainers only. No AUM-linked fees, no commissions, no incentive to recommend one course of action over another. You always know what you pay — and why it's worth it.

Onboarding Engagement
$25K – $50K
one-time engagement fee
  • Full financial architecture review
  • Investment Policy Statement design
  • Advisor assessment & recommendations
  • Consolidated balance sheet construction
  • 90-day priority action plan
Annual Advisory Retainer
$100K – $200K+
per year, billed quarterly in advance
  • Quarterly family reviews with written summaries
  • Unlimited advisor coordination
  • Investment oversight & due diligence
  • Direct principal access, always
  • Annual estate, tax & insurance alignment
Begin

Start with a
conversation.

We don't pitch. We talk. If there's a fit — in complexity, in values, in trust — we move forward together. If there isn't, we'll tell you so honestly and point you in the right direction.

Request an Introduction

By introduction or referral only  ·  Boca Raton, Florida